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Case Study · Leff Turn

More deals closed in one week than in the previous six months combined

Leff Turn didn't have a marketing problem. They had a revenue path that leaked at every stage — a store that didn't sell, leads nobody worked, and orders that only moved when a person pushed them. We rebuilt all three.

Samantha Leff — Founder & CEO, Leff TurnWoman-owned · Made to order · Charleston, SC

Where it was leaking

A store that didn't sell

The website and webstore didn't reflect the quality of the work, and it gave buyers no easy path from interest to order.

Leads nobody was working

Enquiries arrived with no scoring and no consistent follow-up, so interest went cold before anyone picked it up.

Orders tracked by hand

Every order's status lived with a person. Captured, processed, printed, shipped and delivered were all manual updates.

What we rebuilt

Website and webstore rebuilt

Leff Turn sells made-to-order women's graphic apparel — message-driven collections, not a catalogue of blanks. We moved them onto a new eCommerce platform and rebuilt the store from the ground up: new design, new palette, new functionality — clear product paths, sizing answers up front, and a checkout that doesn't lose people at the last step. It's also built on a site builder Sam can update herself, so the store doesn't need us every time a collection changes.

Intake, scoring and follow-up automated

Every enquiry is captured, scored for fit, and followed up on a schedule. Nothing waits in an inbox for someone to remember it.

The order lifecycle handed to Agentic AI

Once an order is placed, our custom Agentic AI moves it through production and fulfilment on its own, and the customer is told what's happening without a person typing an update.

Quietly Powerful — Leff Turn made-to-order women's apparel

Quietly Powerful

She does not announce herself. She arrives.

Soft Strength — Leff Turn made-to-order women's apparel

Soft Strength

Tender is not the same as weak.

Built In The Quiet — Leff Turn made-to-order women's apparel

Built In The Quiet

The work no one saw is the work that built her.

Glow From Within — Leff Turn made-to-order women's apparel

Glow From Within

The light was always yours.

See the store live at leffturn.com

Every order now moves itself

Five stages, no one chasing status. Each step is captured automatically, so the team can see exactly where any order stands at any moment — and the customer gets told without asking.

1. Captured

Order placed and written to the system automatically

2. Processed

Details, art and quantities checked before it moves on

3. Printed

Production stage confirmed without a manual update

4. Shipped

Tracking attached and the customer notified

5. Delivered

Closed out on its own, with a full history attached

Typical order to delivery: 5–7 business days

The result

Leff Turn closed more deals in the week after launch than in the six months before it.

A store built to take orders, not just describe a business.

Fulfilment that runs on its own instead of on someone's memory.

Client-reported outcome. We're showing the change in pace, not a projection — and a rebuild this broad isn't a single lever, which is why we list all three.

1 process only~20 minutesNo cost, no commitment

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We map one process in your business, find where it leaks, and show you exactly what to fix. That's it — no deep dive, no contract, no cost.

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Want the whole picture instead of one process?

Leff Turn needed the store, the intake and the fulfilment rebuilt together. If your business leaks in more than one place, that's the conversation to have.

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